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Management

03 november 2016

Dirk Vermant

Door Dirk Vermant

Uitgever / Directeur

How Linkedin uses Gamification

To Drive Engagement and Motivate Its Users. We all know LinkedIn as the serious, business-oriented social network. It’s probably not the first thing that comes to mind when we think of fun and games.

But actually, LinkedIn has beautifully integrated game mechanics into their service and used it to drive incredible success!
From the progress bar to the endorsement features, everything you do once signed up has Gamification written all over it.
Let’s take a closer look at the Gamification of LinkedIn:
Profile Completion

LinkedIn wants us all to complete our profiles. Their aim is to gather as much information as possible about each and every individual on their network, in order to create a valuable platform for everyone.
Do you remember when you first signed up?

Read more: https://blog.captainup.com/analysis-of-linkedin-driving-engagement-with-gamification/