Conferentie

Respect voor de klant

Moderator: Paul Muys De spreekbeurten en case studies omvatten een presentatie van 25", gevolgd door een Q&A van max. 10"

Programma voor 16 november 2006

12:00-12:45	Exclusive visit of the HD TV Studios of Alfacam
12:45-14:00	Sandwich lunch + debate with Paul Muys TV-reporter, Dries Van Nieuwenhuyse Sr. Business & Market Intelligence Manager Kinepolis Group, Lieve Belloy, Directeur Epona, Prof. dr. Jan Vanthienen Katholieke Universiteit Leuven
14:00-14:35	Case study: How Telenet achieved CRM success for direct sales and channel partners with Salesforce.com Dirk Momont, Sales Director - Telenet
14:35-15:10	Case study: Predictive Analysis, The next step - Read more Marcel Horlsheimer, Vice President Marketing - SPSS
15:10-15:25	Interactive Session on Trends in Customer Acquisition Geert Martens, Partner - 4C Consulting
15:25-16:00	learnLab: Frequently asked questions (FAQ) about Microsoft CRM Ben Picquard & Jan Smessaert, Microsoft Belux

16:00-16:30

PAUZE

16:30-16:45	Interactive Session on Trends in Customer Development Johan Van Genechten, Managing Partner - 4C Consulting
16:45-17:20	Case study: “” - Read more Eric Vandenbempt, Focus on clients Business architect Retail & Private bankverzekeringsdistributie - KBC Bank & Verzekering
17:20-17:55	Case study: Event-driven Marketing: validation of the approach for the retail banking market at ING - Read more Vincent Nanni, Event-driven Marketing Project Manager - ING Bank
17:55-18:10	Interactive Session on Trends in Customer Retention Pascal Borremans, Partner - 4C Consulting
18:10-18:45	Web Self Service; Towards an Information Supermarket - Read more Ian Jones, Head of Global Strategies - eGain Communications
18:45-20:00	Walking dinner & Networking